Net Worth

Innovating Back Support: The Glenn Gordon Story

In an era where back pain has become a ubiquitous challenge, affecting individuals across various lifestyles and professions, one name stands out in the quest for relief and support: Glenn Dale Gordon. Known affectionately as “GG” among peers and customers alike, Gordon has embarked on a remarkable journey from a dedicated serviceman to the CEO of “We Gotcha Back,” a company that is at the forefront of back support technology.

Born into a proud military family in Hemingway, South Carolina, on September 11, 1955, GG’s ethos of service and dedication was instilled from an early age. Enlisting in the army at the tender age of 17, he embarked on what would be a formative chapter in his life, serving his country with distinction as a heavy equipment operator in Germany and Alabama before eventually becoming a drill sergeant. His military career was marked by commendation but also took a toll on his body—specifically his back.

Innovating Back Support: The Glenn Gordon Story

Photo Courtesy: Glenn Gordon

Despite the physical challenges that emerged post-service, Gordon’s indomitable spirit saw him confront these adversities head-on. The government’s solution—standard-issue back support belts and pain medication—offered little relief. It was this personal struggle that ignited GG’s passion for developing a truly effective solution to alleviate back pain, not just for himself but for millions suffering worldwide.

“We Gotcha Back” emerged from this crucible of personal experience and ingenuity. Under Gordon’s leadership, the company has introduced an FDA-approved back support belt that transcends conventional design and functionality. Gordon says, “When you have a healthy back, you automatically have a healthy mindset.” This isn’t merely about providing structural support; it’s about enhancing quality of life. The belt’s innovative design allows for versatility across various activities while maintaining comfort and efficacy in alleviating pain.

Perhaps its most innovative feature is its ability to double as a life-saving tourniquet—an embodiment of GG’s philosophy that practical solutions should also carry profound value. This duality not only showcases the product’s utility but also reflects Glenn’s commitment to service beyond self.

Innovating Back Support: The Glenn Gordon Story

Photo Courtesy: Glenn Gordon

The success of “We Gotcha Back” can be attributed to more than just superior product design; it’s deeply rooted in Glenn Gordon’s earnest engagement with communities afflicted by back issues. From holistic medical forums to chiropractic conventions, GG is known for his impassioned discussions about posture improvement, pain relief strategies, and preventive care.

His story resonates with many—not just because he provides an innovative product but because he embodies the relentless pursuit of betterment for others stemming from personal trials. “Service doesn’t end when you hang up your uniform; it evolves,” shares Gordon during one of his talks—a sentiment reflecting his transition from military service to serving humanity through entrepreneurship.

Engagement with GG’s mission extends beyond traditional media outlets to vibrant online platforms where he actively shares insights into healthy living practices related to back care. Through LinkedIn and Facebook, GG connects with audiences worldwide, offering inspiration not only through his products but also through empowering stories of resilience.

Innovating Back Support: The Glenn Gordon Story

Photo Courtesy: Glenn Gordon

“We Gotcha Back” stands as much more than a brand—it represents hope, innovation, and unwavering commitment to health and well-being borne out of genuine need and compassion. Delving into testimonies from users who have found solace in their products or listened to Glenn speak passionately about his vision for a world free from back pain—the impact is undeniable.

In creating “We Gotcha Back,” Glenn Dale Gordon has not only provided an essential tool for physical support but has also crafted an emblematic narrative—one where adversity transforms into advocacy, where personal suffering leads to communal healing. It’s more than just alleviating physical discomfort; it’s about uplifting lives through conscientious innovation grounded in real-life challenges.

As society continues to grapple with increasing instances of chronic pain amid evolving lifestyles that often exacerbate such conditions, figures like Glenn Gordon shine as beacons (metaphorically speaking) of hope and progress—demonstrating how adversity can forge paths toward solutions that profoundly change lives. Glenn Gordon’s tireless dedication to research and innovation in the field of pain management has not only advanced medical knowledge but has also provided a source of inspiration for individuals navigating their own experiences with chronic pain. 

By challenging traditional norms and seeking out novel approaches, he has paved the way for transformative breakthroughs that offer new hope to those suffering from debilitating conditions. Through his work, Glenn Gordon exemplifies the power of perseverance and ingenuity in overcoming obstacles and creating positive change in the lives of many. His impact extends far beyond the realm of medicine, serving as a reminder that resilience and determination can lead to significant advancements and improved quality of life for individuals and communities alike. 

Find out more by clicking here: We Gotcha Back

Interview requests can be sent to publicist Desirae L. Benson 

Published by: Martin De Juan

Unlocking the Power of SMS Marketing: A Strategic Playbook for Businesses

Businesses are always looking for new ways to reach their customers in this digital age. With its directness, high open rates, and high levels of engagement, SMS marketing stands out among the many channels that are available. 

But if you want to run a successful SMS marketing campaign, you need to plan ahead. This playbook shows businesses the important things they need to do to use SMS marketing to its full potential. 

Define Clear Objectives

It is important to know what you want to achieve before you start SMS marketing. Want to boost sales, get the word out about a new product, or get customers more involved? SMART goals are clear, measurable, attainable, relevant, and have a due date. They will help you plan your campaign and see how well it is doing.

Understand Compliance and Consent

It is necessary to follow rules like the TCPA (Telephone Consumer Protection Act) and GDPR (General Data Protection Regulation). Get clear permission from the people you are sending messages to before you send them. You will be following the law and your audience will trust you more if you do this. Tools like Textla can help manage consent forms and maintain an auditable trail of opt-ins, making this process seamless and secure.

Segment Your Audience

Not all customers are the same, and a one-size-fits-all message is unlikely to resonate with everyone. To make your messages more relevant, divide your audience into groups based on things like demographics, past purchases, or level of engagement. This customized approach makes things more relevant and useful, which leads to more engagement. Textla offers advanced segmentation features, allowing you to categorize your audience efficiently and send targeted messages that hit the mark.

Craft Compelling Content

What you say in your SMS messages is very important to the success of your campaign. Make sure your messages are clear, to the point, and useful. Add a clear “call to action” (CTA) that tells people what they should do next. Your clear call to action (CTA) should be clear whether the action is visiting a website, using a coupon, or filling out a survey. 

Time Your Messages Strategically

Timing is everything in SMS marketing. Send messages when people are most likely to read them and do something about them. Make sure you do not post too early in the morning or too late at night, and think about your audience’s time zone and normal daily schedule. Textla’s scheduling features allow you to plan your campaign’s timing meticulously, ensuring that your messages reach your audience at the optimal moment.

Integrate with Other Marketing Channels

SMS marketing should not exist in a silo. For a more unified marketing plan, connect it to your email, social media, and other marketing channels. Utilizing multiple channels in this way makes sure that all interactions with your brand are consistent and improves the success of your overall marketing efforts. 

Monitor, Analyze, and Optimize

Tracking KPIs like open rates, click-through rates, conversion rates, and return on investment (ROI) is the only way to know if your SMS marketing campaign is working or not. Use these insights to improve your strategy, the content of your messages, and the way you divide your audience. Textla gives you a lot of analytics and reporting tools that give you a lot of information about how your campaigns are doing. This information helps you make decisions based on data that will help you improve future campaigns.

Respect Customer Preferences and Privacy

Maintaining a good relationship with your audience is very important. Make it easy for them to stop getting messages and respect their privacy by keeping their personal information safe. Making sure they have access to and control over their data builds trust and loyalty. 


Starting an SMS marketing campaign is a great way to get in touch with your audience directly. When businesses use a tool like Textla and follow this strategic playbook, they can not only reach their marketing goals but also build lasting relationships with their customers. Remember that the key to a successful SMS marketing campaign is having clear goals, making sure they are met, personalizing the messages, sending them at the right time, integrating them with other channels, always improving them, and respecting the privacy and preferences of your customers. Now that these things are in place, your company is almost ready to use SMS marketing to its fullest potential.


Published By: Aize Perez

Mastering RV Roof Repairs: A Comprehensive Guide to Keeping Your Home-on-Wheels Watertight

Repairing an RV roof leak is like mending a leaky faucet – a task that requires attention to detail and the right tools. Imagine discovering a mysterious drip in your RV; the source hidden, yet the evidence clear. RV repair shops in Orange County can help with that, or you can try to manage it yourself.

In the following discussion, uncover the essential steps to address this common issue and safeguard your RV from potential water damage.

Inspect the Roof for Damage

Inspecting the roof for damage is crucial before attempting to repair an RV roof leak. Start by carefully examining the roof’s surface for any signs of cracks, tears, or holes. Check the seals around vents, antennas, and air conditioners as these areas are common culprits for leaks. Look for any water stains on the ceiling or walls inside the RV as they can indicate the source of the leak. It’s essential to address any damage promptly to prevent further issues such as mold or structural damage.

Additionally, inspect the roof for any signs of wear and tear, such as peeling or bubbling of the roof material. Pay attention to the condition of the caulking and sealants around roof fixtures. Make sure to also check for loose screws or fasteners that may need tightening. Taking the time to thoroughly assess the roof’s condition will ensure that the repair process is successful and long-lasting.

Gather Necessary Repair Materials

To effectively repair RV, gather the necessary materials for the task. Start by acquiring a suitable sealant such as RV roof sealant, which is specifically designed to withstand the rigors of outdoor exposure. You’ll also need a putty knife for spreading the sealant evenly over the damaged area. Additionally, gather some rags or cloths to clean the roof surface before applying the sealant.

It’s crucial to have a ladder that can safely reach the roof of your RV to facilitate the repair process. Make sure the ladder is sturdy and in good condition to prevent accidents. Moreover, consider using safety equipment such as gloves and safety glasses to protect yourself during the repair.

If you’re dealing with a larger leak or more extensive damage, you may need to purchase additional materials like patching fabric or roof tape to reinforce the repair. Having all the necessary materials ready before starting the repair will ensure a smoother and more efficient process.

Clean and Prepare the Roof Surface

Before applying the sealant, thoroughly clean and prepare the roof surface of the RV to ensure proper adhesion and effectiveness of the repair. Start by removing any debris, dirt, or loose particles from the roof. This can be done using a broom or a leaf blower to sweep off larger debris, followed by a thorough cleaning with a mild detergent and water solution. Make sure to rinse the roof surface well and allow it to dry completely before proceeding.

After cleaning, inspect the roof for any signs of damage such as cracks, holes, or peeling sealant. These areas will need to be addressed before applying the new sealant. Use a suitable sealant remover or a scraper to eliminate any old sealant that may interfere with the adhesion of the new sealant.

Once the roof surface is clean and any necessary repairs have been made, the area should be ready for the application of the new sealant to effectively repair the RV roof leak.

Apply Roof Sealant or Patch

How can you ensure a proper application of roof sealant or patch to effectively repair the RV roof leak?

To start, make sure the roof surface is completely dry before applying any sealant or patch. Check the weather forecast to ensure there will be no rain for at least 24 hours after application.

Next, carefully read and follow the manufacturer’s instructions for the specific sealant or patch you’re using. Use a putty knife or applicator recommended by the product to spread the sealant evenly over the damaged area.

Apply the sealant or patch generously, covering the leak and surrounding areas to create a strong barrier against water penetration. Smooth out the sealant to remove any air pockets or gaps that could lead to future leaks.

Allow the sealant to cure fully before exposing it to any moisture. By following these steps diligently, you can have an effective RV repair and prevent further water damage.

Test for Leak Resolution

Make sure to test the effectiveness of the applied sealant or patch by inspecting the repaired area for any signs of continued leaks.

After allowing sufficient time for the sealant or patch to cure as per the manufacturer’s instructions, conduct a thorough examination of the previously leaking area.

Use a hose to simulate rain by gently spraying water over the repaired section of the RV roof. Observe closely for any water penetration or leaks.

It’s advisable to perform this test on a dry day to ensure accurate results.

If water still manages to seep through, there may be a need to reapply the sealant or patch. Repeat the application process and testing until the leak issue is fully resolved.


Overall, repairing an RV roof leak is a straightforward process that can be done with a few simple steps.

By inspecting the roof for damage, gathering necessary materials, cleaning and preparing the surface, applying sealant or patch, and testing for resolution, you can effectively fix any leaks and prevent further damage.

With a little time and effort, your RV roof will be leak-free and ready for your next adventure.


Published By: Aize Perez